(no commit message)

diff --git a/The_Mission.mdwn b/The_Mission.mdwn
index 8b0e40d4f3819681145af307d7ba8d4e7ba5705b..c817086cf2764d6297b9620dc4e0b137778e007b 100644 (file)
--- a/The_Mission.mdwn
+++ b/The_Mission.mdwn
@@ -3,14 +3,18 @@
 
 # The Mission
 
-- to give mass volume appliance manufacturers an alternative to expensive
-   un-auditable chips.
-- to maximize the degree of trust a customer (business or user) can place in
-  their processor.
 - to provide a libre, secure and transparently developed hybrid CPU VPU
   GPU architecture to the world.
-- to provide businesses and users worldwide with an alternative to
-  current proprietary opaque chipsets and drivers.
+- to maximize the degree of trust a customer or user can place in
+  products using our processor designs.
+- through significantly reduced product development costs and time to
+  market, incentivise mass volume appliance manufacturers to ensure
+  that end-users of their products enjoy the same level of access to
+  full Board Support Package source code and Reference Designs that
+  they have, including for the processor hardware design.
+- to disincentivise Tivoisation, the deployment of DRM and other lockout
+  techniques that interfere with end-user trust in the products that
+  they legitimately own.
 
 To accomplish this we: