\item Without a desirable product or customer(s): err... you don't.\\
(cf: definition of Business)
\item By not having high NREs (leveraging back-to-back deals,
- and helping others fulfil their needs)
+ and helping others fulfil their needs and goals)
\end{itemize}
{\it Detachment from the goal also helps. If someone else makes this
product then GREAT! I can go do something else}
\item Customer entrapment (through proprietary software).\\
Strong business case for not entrapping customers:\\
https://tinyurl.com/most-productive-meeting-ever
- \item Funding, endorsing, supporting or otherwise empowering
- unethical Companies, Organisations and Individuals.\\
+ \item Funding, endorsing, supporting or empowering unethical
+ Companies, Organisations, Cartels and Individuals.\\
(cf: definition of an ethical act).
\item Being totally inflexible / unrealistic. Goals have
to be met: it's no good being an idiot about that. e.g. if
}
+\frame{\frametitle{Proprietary vs Libre-licensed Interface HDL}
+
+ \begin{itemize}
+ \item DDR3/4: challenging! \$1m for single-use, single instance\\
+ Symbiotic EDA: \$600k for PHY, CERN developed a Controller\\
+ http://libre-riscv.org/shakti/m\_class/DDR/
+ \item HyperRAM (JEDEC xSPI): lower risk than DDR3/4\\
+ http://libre-riscv.org/shakti/m\_class/HyperRAM/
+ \item RGMII: several available (saves \$50k)\\
+ http://libre-riscv.org/shakti/m\_class/RGMII/
+ \item UART, SPI, I2C, PWM, SD/MMC: all libre (except eMMC).
+ \item Shakti Group has FlexBus, QuadSPI, SRAM, many more.
+ \item RGB/TTL: R. Herveille (SSD2828, SN75LVDS83b, TFP410a)
+ \end{itemize}
+ {\it Basically there's no compelling reason to spend vast sums
+ on proprietary HDL. Sorry Cadence / Mentor / Synopsis / whoever}
+}
+
+
\frame{\frametitle{TODO}
\begin{itemize}