From 7efa5719336abf5dca02967fcafdeb71544c9689 Mon Sep 17 00:00:00 2001 From: lkcl Date: Sun, 27 Dec 2020 16:56:25 +0000 Subject: [PATCH] --- business_plan.mdwn | 4 ++++ 1 file changed, 4 insertions(+) diff --git a/business_plan.mdwn b/business_plan.mdwn index c79d98837..000c07a46 100644 --- a/business_plan.mdwn +++ b/business_plan.mdwn @@ -34,6 +34,10 @@ Additionally we seek to establish ourselves as a "Solutions Provider", developin Our initial target market for the router product is small "Libre" sales channels such as Thinkpenguin. Launch will be through Crowdsupply, which places the router directly onto Nouser's website and fulfilment channel. +The Quad Core intermediate product is intended for targetted supply to select customers (unique branded), and a generic branded variant to SBC community-focussed ODMs such as Pine64, Orange Pi etc. These typically have sales volumes (each) of 20 to 50k units per year. The worldwide "Commumity" SBC market, which overlaps with Industrial IoT and Education, is in the 250k and above range. + +The overall SoC market is massive (hundreds of millions per year). Competitors for the intermediate product include Samsung, Texas Instruments, Rockchip, Allwinner, AMLogic, ST Micro, Atmel, Freescale/NXP, and dozens more. The key distinguisher is the "niche targetting" (peripherals, built-in capabilities) abd yet with not one single one of them providing full source and firmware for CPU, GPU and VPU they are all effectively not competitors. + # Products and pricing. ```What will you be selling and how will your prices be set? How does this compare with your competitors?``` -- 2.30.2